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海尔，意大利女子排球联赛新黄金赞助商
海尔，世界第一大家电品牌已成为意大利女子排球联赛黄金赞助商，其中包括甲级及乙级球队比赛。签署的合同包含剩余赛季及下一赛季。优赋思体育意大利分公司市场部帮助中方公司与意大利比赛方就合同事宜进行了磋商，并就海尔利用该赛事在意大利最大程度的提升知名度给予了建议。海尔旨在结合排球运动的特点，即一个团队，讲究忠诚和纪律，并利用每场比赛体现自身价值，征服数以万计的观众，从而日以继日的体现海尔的战略。海尔意大利市场总监Enrico Ligabue 表示“这个赞助，是在多个不同区域，海尔对体育的支持，这也是海尔在今年早些时候就开始的计划。尤其是成为女子运动的黄金赞助商，此举将同时利于国内及国际市场。非常感谢媒体及公众对此项美妙运动的支持和关注”。优赋思体育与海尔的商业合作不仅限于意大利市场。双方的合作起源于优赋思体育中国市场部以及海尔在中国总部的接洽。并已有超过一年多的提案沟通，通过体育赞助的战略涉及到多个不同国家。 ...

ZTE, main sponsor of El Dorado Freeride
The Chinese company of mobile devices ZTE, has entered as an official sponsor of ElDorado Freeride, the most important Extreme Skiing competition in the Pyrenees. ZTE, looking to partner with a young and dynamic sport has teamed up with a sport that is continually gaining popularity amonglovers of mountain sports in Spain. The competi...

¡¡Merry Christmas and Happy New Year!!
You First Sports wants wish you a Merry Christmas and a Happy New Year 2012 full of health, success and good news.

Dana White Officially Announces UFC 125-Pound Division
Following UFC 140, UFC president Dana White announced plans to begin a 125-pound tournament on March 3 at UFC on FX 2. “I want to announce tonight the introduction of the 125-pound division to the UFC,” White said on Saturday night. Former No.1 bantamweight contender Demetrious Johnson will face recently crowned Tachi Palace Fights flyweight champ Ian McCall on the card. In addition, Joseph Benavidez will face Japanese fighter and Shoo...

2011 World MMA Awards winners: Jon Jones named Fighter of the Year
LAS VEGAS – MMAjunkie.com was on scene and reporting live from tonight's 2011 World MMA Awards red-carpet, black-tie ceremony. Yesterday's industry-wide festivities took place at The Pearl at the Palms Casino Resort in Las Vegas. Winners were announced in 22 categories. UFC light-heavyweight champion Jon Jones earned the coveted Charles "Mask" Lewis Fighter of the Year award, and late trainer Shawn Tompkins earned a Special Lifetime ...

The UFC® returns to 'music city' with a battler of lightweights: Guillard Vs Miller
The Ultimate Fighting Championship® announced today that it will return to Nashville, Tenn. on Friday, Jan. 20, as lightweight contenders Melvin Guillard and Jim Miller collide in the night’s main event from Bridgestone Arena. The Octagon’s return to “Music City” also coincides with the UFC’s first ever event on FX. UFC® on FX: GUILLARD vs. MILLER airs live on the network as part of a two-hour broadcast beginning at 9 p.m. ET/6 p.m. PT....

UFC® returns to Japan with a Championship card: Frankie Edgar defends the lightweight tittle against Benson ‘Smooth’ Henderson
The Ultimate Fighting Championship® announced the full title card today of the organization’s return to the birthplace of mixed martial arts. This highly anticipated event, the first in Asia under Zuffa ownership, features an epic lightweight title fight pitting champion Frankie Edgar against former WEC Champion Benson Henderson. UFC® JAPAN: EDGAR vs. HENDERSON will take place at the Saitama Super Arena, in suburban Tokyo, on Sunday, Fe...

You First Sports, the new UFC® PR & Communications Agency in Spain
You First Sports, the new UFC® PR & Communications Agency in Spain About Ultimate Fighting Championship® Owned and operated by Zuffa, LLC, and headquartered in Las Vegas, Nev., started in 1993, is in its 18th year of operation as a professional mixed martial arts (MMA) organization. UFC® has revolutionized the fight business, and today stands as the world's leading MMA promoter, offering the premier series of MMA s...

Serge Ibaka supports UNICEF in Horn of Africa
Serge Ibaka, Spanish National Basketball player launches an initiative linked to the Eurobasket games, which starts today in Lithuania, to support UNICEF's work in the Horn of Africa. “I am African so I know the difficulties that millions of people go through in the African continent. This problem is very close to me and for me is a moral duty to support and help the people of the Horn of Africa now. I hope people realize that these pe...

You First Sports grows by 13.4% in 2010 maintaining its profitability
You First Sports held on June 8 its Annual General Meeting 2010 with the presentation of solid economic results and significant growth in its client base. With global presence through with offices in Madrid, Barcelona, Sevilla, Shanghai, Milan, Miami, Chicago, Atlanta, New York, Mexico City, Buenos Aires, Dakar and recently Santiago de Chile, You First Sports has generated contracts for its clients valued at more than 100 million €. Th...

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